Instagram [@instagram] reveals its first ever 21 Under 21 list #21ShowReels #Instagram21under21


Today, we reveal our partnership with Instagram to launch the 21 Under 21: an inspiring list of emerging and trailblazing creators who are driving culture forward on Reels, all aged 21 and under. Each represents one of five, youth-led subcultures from music, sport, art, fashion and make up. 

Reels is where creators find their audience and turn their passion into a living. The 21 Under 21 celebrates and gives a platform to 21 young individuals from diverse communities, who inspire creative expression and inclusion on Instagram. It’s time for the next generation of creative changemakers to take centre stage.

The 21 under 21 were selected by five of the UK’s leading creators: Gully Guy Leo, Harry PineroHenrieCake Face RJ and James Lewis to seek out this next generation of creators.

To highlight the 21 under 21 we created an interactive online zine which you can view here!

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