Makeup artist Phoebe [@PhoebeWalters] explains the concept behind her latest project

London based makeup artist Phoebe Walters was named one of the next generation make-up artists by i-D. She has worked on editorials with Dazed Digital, Wonderland, Elle UK and many more.

Her approach to makeup and beauty is unique as she explores with colours, textures, and print.  In her latest project titled ‘ Match your makeup to your textilezzz ‘  the artist looks deeper into the relationship between makeup and styling. She explained to GUAP the inspiration and concept behind the series.

‘Match your makeup to your textilezzz’ is my latest personal project exploring print within a beauty context. Blurring the line between styling and makeup, I wanted to create a beauty shoot which showcases my continued interest in incorporating different materials into my work. As a makeup artist who often works on fashion shoots, I am very conscious of the notion that we’re typically expected to work towards a styling brief. I created the makeup designs for ‘Match your makeup to your textilezzz’ before anything else and wanted the styling to compliment each look, without overriding the beauty aspect of the initial concept.


Creating the makeup designs was very subjective to the casting of the shoot, diversity is something that I am very conscious of within my work and I wanted the uniqueness of the makeup and garments to compliment the individuality of each model. I had an initial idea for each individual look, however these were then further developed through various thought processes – the gingham camo look was fairly concrete from the offset and I was eager that this specific print should be reflected in both full face paint and the styling. The purple look however was based on negative space, and the only planned detail was the shape and shaving of a print in the hair. It wasn’t until I saw the garment on the day that I decided on the colour and texture of the paint. The whole creative process is hugely collaborative between the team.




Art Direction/ Makeup- Phoebe Walters

Photographer- Clara Giaminardi

Stylist- Theo White

Hair- Claire Moore

See Also
russian seasons in the backyard


Gingham look- Ally @ Anti Agnecy

Thread look- Lauren @ Nii Agency

Starry Night- Abolaji @ Anti Agency

Blue and Red- Ash & Jesse

© 2020 GUAP International LTD. All rights reserved. Use of this site constitutes acceptance of our User Agreement and Privacy Policy. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with prior written permission of GUAP.